CASE

2× more leads ⭐

2Ø is a business with four locations, offering eyewear and hearing aids.

For two years, Rasmus had worked with three different marketing agencies, all of which struggled to generate leads—especially for hearing tests. This was partly because hearing aids are still considered taboo by many, are relatively expensive, and operate in a highly competitive market.

However, within just six weeks, we succeeded in doubling the number of leads. On Meta, we implemented a new campaign structure and produced three video ads that quickly resonated with the target audience and drove strong engagement.

In Google Ads, we bid much more aggressively on high-intent search terms and simultaneously reallocated budget away from conversions on 2Ø’s brand name—since these leads were largely generated organically and at no cost.

"I immediately felt that they were genuinely interested in taking on and elevating my challenge."

Rasmus Bertelsen Planck

Managing Director

From frustration to progress

Rasmus had previously felt overlooked in his collaboration with other marketing agencies. That’s why it was especially important for us to maintain close communication, take a proactive approach, and involve Rasmus directly in the inner workings of the advertising setup. Our goal was not only to overdeliver on results—but also to exceed expectations when it came to service and transparency.

Rasmus’ earlier negative experiences with agencies were clearly reflected in the ad account itself, which showed signs of fundamental setup issues and a “one-size-fits-all” approach. This also meant that we were able to quickly identify a wide range of improvement opportunities and significant untapped potential, which we immediately began analyzing and optimizing.

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